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American Consumers

General Consumers



New Homeowners

Recent Movers

Families W/ Children



Dog and Cat Lovers

America’s Proven Buyers

Buyers By Mail

Online Buyers

Apparel Buyers

Home Product Buyers

Leisure Item Buyers

Specific Niche Buyers

Personal Interest Buyers

Home Improvement

Retail Shoppers

Outdoor Interests

Most Likely To...

Purchase Annuities

Purchase Life Insurance


Dine Out

Purchase Online

Use Social Networking


Americans & Their Money


Mature Insurance Responders

Charitable Giving

Wealthiest Americans

Credit Cards Users

Health And Nutrition

Americans W/ Ailments

American Nutrition

Americans W/ Allergies

Americans By Age

Birthday Lists

Mature Americans

Generational Lists

At Home Business

Home Office Businesses

Occupation @ Home Address

Specific Responders

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Marketing Group, Inc.

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Americans By Age

Birthday Lists

Mature Americans

Generational Lists

The Americans by Age data lists 3 segments of age groups:

The Birthday List identifies individuals by month and year of birth (day of birth is not available due to privacy issues.) With this file, marketers can specifically target those individuals turning a certain age by month. Particularly helpful to the insurance and financial industries, this file can also be used to great success in dining, retail, and other services (birthday mailings.)

The Mature Americans database is one of the most popular lists sold. The senior market is exploding with Baby Boomers as they come into their senior years. Marketers are also realizing what statisticians have known for years...seniors have more discretionary income than any other age group.

The Generational Groups system is an analytical tool comprising 52 unique clusters. The Generational Groups segmentation system provides deeper insight into your customers so you can improve the accuracy of your targeting, tailor your messaging and make more informed marketing decisions.

Americans By Age