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American Consumers

General Consumers

Saturation

Homeowners

New Homeowners

Recent Movers

Families W/ Children

Veterans

Ethnic

Dog and Cat Lovers


America’s Proven Buyers

Buyers By Mail

Online Buyers

Apparel Buyers

Home Product Buyers

Leisure Item Buyers

Specific Niche Buyers

Personal Interest Buyers

Home Improvement

Retail Shoppers

Outdoor Interests


Most Likely To...

Purchase Annuities

Purchase Life Insurance

Travel

Dine Out

Purchase Online

Use Social Networking

Garden


Americans & Their Money

Refinance

Mature Insurance Responders

Charitable Giving

Wealthiest Americans

Credit Cards Users


Health And Nutrition

Americans W/ Ailments

American Nutrition

Americans W/ Allergies


Americans By Age

Birthday Lists

Mature Americans

Generational Lists


At Home Business

Home Office Businesses

Occupation @ Home Address


Specific Responders


More Lists


Create You Own Specialty List!

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to

Marketing Group, Inc.

A division of:

A

Seniors (DOB 1945 & earlier)

Strapped Seniors
Rich Retirees
Blooming in the Burbs
Retired Renters
Minorities in the Majority
Indulgent Intellectuals
Family Friendly
Retirement Retreats
Urban Upper Crust


Leading Boomers (DOB 1946 – 1955)

Small Town Traditionalist
Gold ’n’ Gray
Small Town Singles
Mainstream Matures
American Bedrock
Urban Mix
Urban Blues
Credit Commandos
Blue-Collar Strugglers
Settled Suburbanites
Classic Rockers
All-American Online


Trailing Boomers (DOB 1956 – 1964)

Rural Outsiders
Family Transitionals
Urban Outsiders
Suburban Mainstream
Metro Influentials
Wired Wanderers
Urban Sophisticates
Suburban Strivers
Empty Nest Caregivers
American Family Up-and-Coming
Blue-Collar Blend
Urban Strugglers

230,000,000  TOTAL UNIVERSE    Base Rate  $85.00/M    Cluster Select  $10/M     Select within cluster  Add’l  $10/M


Generational Groups


The Generational Groups segmentation system is an analytical tool comprising 52 unique clusters.  The Generational Groups segmentation segmentation system provides deeper insight into your customers so you can improve the accuracy of your targeting, tailor your messaging and make more informed marketing decisions.

Gen Xers (DOB 1965 – 1974)

Large Extended Families
Urban Singles
Established & Settling In
Rural & Barely Making It
Married with Children
Struggling in Suburbia
Ethnically Diverse Urbanites
Moving on a Steady Course
Big Bucks in the Big Cities


Millennials (DOB 1975 & Later)

Ethnic Second-City Strugglers
Young, Single & Mobile
Setting Up House & Settling Down
Start-Ups in the Country
Parents on the Go
Living Off Mom & Dad
Chronic Responders
Young Singles in the City
Family First

Output Formats

Additional

EMAIL *

$25.00 /M

CD-ROM *

$25.00 /M

DISKETTE  *

$25.00 /M

3 X 5 CARDS

$35.00 /M

pressure sensitive labels  

$12.00 /M

4-up Cheshire labels

NO CHARGE

Magnetic TAPE

$10.00 /FLAT

Manuscript

$5.00 /M



Output Options


Bar Coding

$1.00 /M

CARRIER ROUTE PRESORT

$3.50 /M

Prioritizing

$2.00 /M

Re-sequence/breaks

$1.00 /M

Running Charge

$5.00 /M

Splits

$0.50 /M


*All electronic formatting is assumed for unlimited use.

Rental: Each rental is for one-time use. Additional/unlimited use available. Call for pricing.

Delivery: Most orders qualify for 24-hour turnaround.

Sample mailing piece and/or telemarketing script may be required.

Demographic Selects

Additional

Mo/Yr output

15.00 /M

Race Code

20.00 /M

Phone Number

15.00 /M

Number of Children

15.00 /M

Net worth

15.00 /M

Marital Status

5.00 /M

Mail Responsive

15.00 /M

Mail Order Buyers

20.00 /M

Length of Residence

5.00 /M

Home Owner

10.00 /M

Gender / Sex

2.50 /M

Ethnic code

10.00 /M

Estimated income

5.00 /M

Dwelling Type

2.50 /M

Corrective Lens Wearers

15.00 /M

Age

10.00 /M

Education Level

6.00 /M

Minimum Order = 5,000 Names

Discounts

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